Costco website goes down on Thanksgiving Day, others see blackouts too

Shoppers walk past a sign reading “Black Friday Preview” at a Macy’s store as pre-Thanksgiving and Christmas shopping ramps up at the King of Prussia Mall in King of Prussia, Pa. On November 22, 2019.

Mark Makela | Reuters

As online shopping becomes more popular over Thanksgiving weekend, some retailers have experienced blackouts amid increased traffic.

Costco’s website was completely shut down for a brief period at the start of Thanksgiving Day. Costco.com was experiencing “slow, intermittent load and transaction times” as of Wednesday night, according to the Catchpoint website performance monitor.

On Friday morning, Costco had a banner on its website stating that “all promotions reserved for Thanksgiving Day have been extended through Friday, November 29, WHILE SUPPLIES LAST.”

The website for clothing retailer H&M was also down for a short time, less than 5 minutes, on Thanksgiving morning, Catchpoint said. The site again experienced intermittent outages on Friday morning.

Nordstrom Rack customers reported technical issues on social media during Black Friday.

Tweeter

The Catchpoint website monitor also said the Home Depot website had “slow load times” in the middle of Thanksgiving day.

Representatives for those companies did not immediately respond to CNBC’s requests for comment.

The stakes are high this weekend, leading up to Cyber ​​Monday. Even though Monday is traditionally the day that businesses tout their biggest discounts online, more and more of this promotional activity has crept into the holiday calendar earlier.

Online retail sales on Thursday are expected to have exceeded $ 4 billion, according to Adobe Analytics, which monitors online transactions for 80 of the 100 largest online retailers in the United States.

And the pressure is really escalating this holiday season, with six days less between Thanksgiving and Christmas compared to 2018, making it the shortest possible holiday shopping schedule.

In the years past, around Black Friday, companies like Macy’s, Target, and Best Buy have all encountered web issues. ChannelAdvisor, a software platform for retailers, had estimated that retailers lose about 4% of a day’s sales for every hour a website is down.

About William G. Patrick

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