High school football leads to increased business for Vilonia team clothing store

VILONIA, Ark. – Two years after the start of covid-19, some companies are barely seeing the light of day.

As high school football kicks off, V-Town Tees, a clothing store in Vilona, ​​says foot traffic is finally back to pre-pandemic levels.

Over the summer, co-owner Aundrea Ellis said business was very slow, but as it got closer to the first games of the 2022 season, “it’s really picking up for us.”

V-Town customizes almost every order and Ellis says she’s a little concerned, but now a lot more people are coming in for shirts to wear to the game.

Hometown V-Town team the Vilonia Eagles traveled to face the Hot Springs Trojans for the season opener.

Ellis says last week doesn’t compare to this week as the Eagles not only play their first game at home, but against rival Greenbrier.

As the business continues, Ellis says they are “still getting used to having the people traffic.”

This traffic was taken by covid-19 as high school sports were on hiatus.

Even with them for the year 2021, Ellis says things just weren’t the same at the game or in his store.

“A lot of people were still hesitant to go, and if they went, they sat very far apart or didn’t go at all.”

This meant that people didn’t need their custom Team Spirit skin.

“We were scared for a minute,” Ellis said.

Aundrea and her mum Donna went to the drawing board when Covid-19 hit as they ‘tried to find ways to work from home while earning money’.

They learned new skills by starting their own website and also started sewing and making their own masks because back then you couldn’t buy them.

But now the football season is back to normal, and Ellis says “it’s nice to see people’s faces again and to be able to interact with the community and have everyone come back.”

We contacted Greenbrier’s clothing store, “Bleacher Bling”, and the owner told me that business was booming there as well.

About William G. Patrick

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