SENECA FALLS – The town will start the new year with a redesigned website at www.senecafalls.com.
Developed in partnership with Fingerlakes1.com, the redesign’s goal is to create a more valuable, user-centric and responsive resource across all platforms and devices.
“Specifically, we wanted to focus on making it easier for our users to learn and locate valuable information about our government departments and functions,” said City Supervisor Mike Ferrara. “Additionally, we strive to showcase the blend of arts and culture, history, and the many economic development opportunities available to our city along the Cayuga-Seneca Canal.”
The website incorporates an official black-and-white seal of Seneca Falls representing defining characteristics of the city’s economy, culture and heritage, Ferrara said. The seal is imposed on images of the ‘When Anthony Met Stanton’ and ‘Ripples of Change’ statues along the canal. Another image is of the old Seneca Knitting Mill, now the new home of the National Women’s Hall of Fame. Ferrara said it embodies the city’s manufacturing heritage along the old Seneca River in the early 19th century.
The words “Cradle of Women’s Rights” feature prominently on the webpage.
• An updated home page with quick links to allow users to easily access information, as well as a search function to help users quickly navigate to desired pages.
• Organization of navigation aligned with how community members would search for articles.
• A detailed and transparent overview of the branches of city government and the services provided to the community.
• Implemented the new community alert notification system used by OnSolve’s CodeRED software. This system will be linked across the site to provide notification of recent alerts issued, as well as to help people register to receive alerts and be informed.
• A new community calendar representing a partnership between the town and the Seneca Falls Business Association. It lists SFBA and city council meetings, recreation programs, and community events, all on one calendar. Community groups can register and submit their own events.
“Many of the website’s key features are accessible from the home page, which includes a ‘How To’ tab that takes users to the information they need,” Ferrara said. “The site also connects directly to the city’s social media pages of Facebook, Twitter and YouTube to quickly enable the city to deliver the latest updates to the public.”